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I Heart Blue York
blueyork

For the first time, the Milton Glaser designed “I Heart New York” logo has been combined with another identity in order to create a co-branding venture. Via Jet Blue’s Blog: “We recently teamed up with the State of New York to promote tourism and business. As part of our commitment to the Empire State, and to keeping our headquarters in New York City, we earned the first-ever rights given to a company to co-brand this world-famous icon.” More images after the jump.